As it is fall and us book folk cannot seem to help ourselves when it comes to books and study, we decided to do a little sit down Q&A with Vic Zoschak… leader of Tavistock Books, previous ABAA President, awarder of Rare Book School Scholarships, all-around mentor and teacher of a popular Reference Book Workshop! Due to unforseen circumstances (after all, who could have possibly forseen 2020) we haven’t been able to hold our Reference Book Workshop in a number of years. So this week we decided to answer some important questions for those just beginning in the business of bookselling!

Q: V, you’ve been in the business of bookselling for a few decades now… and you’ve mastered plenty of roles within it! You own your own store, you’ve advised and trained employees, given Rare Book School scholarships, been the President of the ABAA, and offered several years of workshops at Tavistock Books on Use of Reference Books for beginning booksellers… How many years have you been mentoring others, and how did you begin to do so?
Well, Ms P, mentoring isn’t something I consciously sought out, rather opportunities to lend a helping hand came my way… besides a personal wish to help a given individual, as you know, I’m a long-time advocate for the ABAA, and in many of those beginning booksellers, I saw a potential ABAA member. As a result, many whom I’ve aided over the years are now ABAA colleagues as well.
As to my workshops, I started those about 2 decades ago… I think the first was on “First Edition Identification”, and was offered to help new IOBA members in this particular area. The workshops then morphed into a day long seminar on the use of Reference Books in the Antiquarian Book Trade, where, besides reviewing trade jargon & condition descriptors, I mainly tried to expose newbie booksellers to the standard references they’ll encounter / need in a few basic subject areas: Literature, Childrens; Americana, with an emphasis on Western Americana & Californiana.
Now that the pandemic is waning, perhaps time to think about hosting another. We’ll see.
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Q: If we had to pick the most important lesson you could offer an up-n-coming bookseller, which would it be?
Actually two:
– with a nod to Stephen Covey, “Begin with the end in mind”
- in my bookselling experience, there are two key success factors; Who you Know, and What you Know.
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Q: What do you think is the most difficult lesson, or learning experience, that new booksellers go through when they’ve just entered the field? On a side note, what was your toughest lesson learned?
To my mind, one of the hardest lessons for new antiquarian booksellers to grasp is this: there are always more books. New booksellers will often overpay for something just to “get it”. That said, there are occasions when you pay what you have to. A mature bookseller [hopefully] knows the difference between those two situations.
The “toughest lesson” … ? In thinking about that I recall a situation quite a while back, not too long after opening my shop in 1997 where I offered an individual $200 for a book. The individual countered with $250. I declined. I didn’t have enough experience at the time to know that had I paid the $250, I would have quickly made back that additional $50. Today, it’s a bit different, in that much more pricing data is available, between viaLibri & RBH, it’s a truly rare book that doesn’t have some sales history. It’s then in those instances that one’s professional knowledge & experience comes in… is this book rare because no one cares, or is it a desirable book that is rarely seen on the market?
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Q: What do you think or feel about people beginning their bookselling journey today? What are they bringing to the field, what can they work on?
Good question. I’m encouraged to see others, younger others, enter this trade I love so much. I think, no I know, they bring a new perspective to such questions as “What is collectible?” I’ve been pretty mainstream my career… I mean I specialize in Charles Dickens material, not that he hasn’t remained collectible, he most certainly has, but such collecting hardly breaks new ground. Other booksellers younger than myself have a different vision, which, as I write this, I think of two of my SoCal colleagues, Brad & Jen Johnson, who, a few years back, put together a “Heavy Metal” archive & sold it to a major institution. Not something I would have considered.
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Q: Due to Covid and the sheer amount of time and energy needed to offer our Reference Book workshop, until we decide to hold it once more – what is your advice to new booksellers on where they can learn the basics? (Any book recommendations, course recommendations would be welcome!)
My advice… Invest in yourself, both the “Who you Know & What you know” aspects I mentioned above… take CABS. Attend Rare Book School. Build a reference library [e.g., another bookseller’s ABE listing is NOT a valid source for bibliographic information]. Join clubs like the Book Club of California where you can meet like minded souls.
Trust me, investing in yourself is an investment that will, long term, pay dividends.



Throughout this time, Cervantes published a few plays and some poems, none of any great significance, and none that provided a living for the man and his family. By 1605, Cervantes hadn’t been “properly” published in almost 20 years! Nevertheless, he began writing a work he considered a satire – he challenged a “form of literature that had been a favourite for more than a century, explicitly stating his purpose was to undermine ‘vain and empty’ chivalric romances. He wrote about the common man. He used everyday lingo, normal conversation rather than epic speeches – it was considered a great success. Though there was a great amount of time between the two parts of the work, its popularity did not wane. The first part is considered the more popular of the two, with its comedic characterizations and its hilarity, while the second part is considered more introspective and critical, with greater characterization of the individuals in the story.


Arthur Conan Doyle wrote his first Sherlock Holmes installment, A Study in Scarlet, when he was only 27 years old. Written in just under three weeks, it is amazing to think that on how this work has endured and began a legacy, a series the likes of which may be unparalleled in fiction. A Study in Scarlet was popular and successful, and Conan Doyle was commissioned to write a sequel in less than a year. The next work, The Sign of the Four, was no less popular when it appeared in Lippincott’s Magazine. Amusingly enough, even early on in his Holmes works Conan Doyle felt contradictory emotions towards his most famous character. He wished to kill Holmes off after just a couple years, but was dissuaded (more like forbade) from doing so by his own mother! He raised the prices for his stories hoping to dissuade publishers from paying for them, but found that publishers were willing to pay exorbitant sums to keep the stories coming… consequently Conan Doyle accidentally became one of the best paid authors of all time. In all, Conan Doyle featured Sherlock Holmes (often against his will – public outcry was so great after Doyle had Holmes and Moriarty plunge off a cliff together that Holmes was forced to resurrect his famed detective in The Hound of the Baskervilles years later) in fifty-six short stories and four novels – a long and eventful life for a fictional character!




Starting with a short overview of the story (for the .000001% of you that have been living under a rock these past 160 years), we can come to look at the “expectations” housed within and see what we can decipher from the moral tale it holds. When young orphan Pip encounters an escaped criminal hiding in a churchyard one Christmas Eve, it gives him the fright of his life. The young boy is scared into thieving for the convict, and though the criminal is recaptured and clears Pip of suspicion, the incident colors Pip’s outlook on life. The young boy is sent to the house of the spinster and slightly mad Miss Havisham, to be used as entertainment for the lady and her adopted, aloof and haughty daughter Estella. Pip falls in love with Estella and visits them regularly until he is old enough to be taught a trade as an apprentice blacksmith. Four years into Pip’s apprenticeship, however, a lawyer arrives with news that Pip has anonymously been provided with enough money to become a gentleman. An astonished Pip heads to London to begin his new life, assuming Miss Havisham is to thank for his unexpected new windfall. Once in London the young Pip is introduced into some society, and makes new friends. His heart still belonging to Estella, he is ashamed of his previous life and expects his social advancement, new wealth and sudden social standing to sway her emotions towards him more favorably. It does not, Estella remains cold as ever, and Pip’s illusions are finally shattered when he realizes that his benefactor is not Miss Havisham at all, but the escaped convict Magwitch whom he helped in the churchyard all those years before. Through many mishaps and misfortunes, Pip and his friends attempt to help Magwitch escape England (which is ultimately unsuccessful), where he had returned to simply to make himself known to Pip. Pip learns valuable lessons throughout the story – interestingly not necessarily from those with money and social standing, but more often than not from those in his own class. The story has a kind ending, with Pip and an altered, warmer Estella walking hand in hand over a decade after her initial rejection of him (though Dickens originally planned a more likely, yet more disheartening end to the story and was convinced by Edward Bulwer-Lytton to change it).




The opposition of female public speaking wasn’t simply a hurdle. Much of the opposition was so strong that it led to violence. Many female conventions and rallies were disrupted with extreme forcefulness and cruelty, inciting suffrage leader Susan B. Anthony to state this: “No advanced step taken by women has been so bitterly contested as that of speaking in public. For nothing which they have attempted, not even to secure the suffrage, have they been so abused, condemned and antagonized.” Her statement cemented the fact that it was not so much the idea of women voting that bothered their contemporaries, but rather it was women breaking out of the cages they had for so long been held and standing up for themselves publicly that was the problem.
In 1869, Elizabeth Cady Stanton and Susan B. Anthony (two of the main “heavy hitters” in the suffrage movement) joined forces to create the National Woman Suffrage Association, and began the fight for a “universal suffrage amendment to the U.S. Constitution” (History.com). It was Stanton’s belief early on that the only way to change the way women were treated was through government political reform. While some believed that though women deserved rights, support, protection (from domestic abuse) and equal pay – they did not necessarily require the right to vote, Stanton believed the right to vote was integral to all the other matters listed. And she was not wrong. The same year, Lucy Stone, Julia Ward Howe and Henry Blackwell formed the American Woman Suffrage Association (AWSA). These two leagues were enmeshed in a bitter feud that would last decades, their participants disagreeing on the Fifteenth Amendment – allowing African American men the right to vote. Some, like Stanton and Anthony, rejected the Amendment, believing that woman’s suffrage was more important, and mistakenly believing that African American men opposed women’s suffrage and would fight against their cause. Stone and other members of AERA, on the other hand, supported their previously oppressed fellow citizens and supported their victories, in hopes they would help support the women’s movement in return. This is not to say that racial bias did not exist in both organizations, as it most definitely did, despite both groups being strongly associated with the abolitionist movement. Their rivalry would last until 1890.

In 1910, some of the Western states slowly began extending the vote to their female citizens. State by state, women were gaining rights (though there was still a significant ways to go). States in the South and the Northeast resisted. WWI once again slowed the momentum of the party, but women’s work in the war effort helped to engender support for their intelligence and abilities in the long run. Their aid proved their patriotism and that they were as deserving of rights as men were. A parade for women’s rights in 1917 in New York City consisted of hundreds of women, carrying placards with over 1 million female signatures on them… a far cry from where they started out, with less than 1% of the population’s support. 




Carson eventually got a temporary position with the United States Bureau of Fisheries, a job which she had been on the fence about but was persuaded to take by one of her college mentors. She spent her time there writing radio copy for “weekly educational broadcasts entitled Romance Under the Waters.” With 52 programs in the series, Carson had her work cut out for her. The episodes focused on aquatic life and was meant to prompt interest in biology of fish and the work the Bureau did. During this time, Carson’s interest in marine life grew, and soon she was submitting articles on aquatic life in the Chesapeake Bay to local newspapers and magazines. She impressed her superiors with her dedication and knowledge to the point where they offered her the first full-time position that became available, as a junior aquatic biologist.
Over ten years at the United States Fish and Wildlife Service (as it was by then called) were good to Carson – she had become the chief editor of publications. Years after the first interest shown by publishers, Carson was once again on the book-publishing path. This time, Oxford University Press expressed interest in a life history of the ocean. Her completed work would eventually become The Sea Around Us. Several chapters were published serially in the Yale Review, Science Digest and The New Yorker, until it was finally published as a book in July 1951. It was an immediate bestseller, remaining at the top of the New York Times Bestseller List for 86 weeks straight. This success gave Carson the ability to give up her job at the US Fish and Wildlife Service, and focus on her writing full time.
Her books on the ocean life continuing to be popular, best selling works across the country, Carson began focusing much of her research on pesticide use in the United States, something she had been interested in for over a decade, but finally had the time and space to work on it. By 1957, the USDA was proposing widespread pesticide spraying – to eradicate fire ants and other pests. Carson was suspicious of some of the toxic chemicals they were proposing using, including DDT – a now known carcinogen. She worried what kind of effect the runoff from this activity would have on coastal life, and for good reason. Carson would spend the rest of her life focusing her efforts on conservation, with a great emphasis on “the dangers of pesticide overuse.” In September 1962, Houghton Mifflin published what would become Carson’s best-known book, Silent Spring. This work described in detail the harmful effects of pesticides on the environment, and is credited worldwide with helping begin the modern environmental movement. “Carson was not the first, or the only person to raise concerns about DDT, but her combination of “scientific knowledge and poetic writing” reached a broad audience and helped to focus opposition to DDT use.” She also poetically noted the dangers of human nature on the environment, a verifiable fact . Carson was, truly, ahead of her time. Unfortunately taken from us much too soon (passing away at the age of only 56 after a battle with breast cancer), Rachel Carson will live on with every moment that we choose to put the good of the planet above ease of our lives.




